Dogma: The established belief or set of principles held by a religion, ideology or by any organization.
Example: The church played down the stranger aspects of its dogma, including life on other planets.
Ethos: "Accustomed place." It refers to a disposition or characteristics peculiar to a specific person, culture or movement
Example: We note that these days a great deal of advertising uses ethos extensively through celebrity endorsements.
Eureka: Used to celebrate a discovery, and it can be translated to "I have found!"
Example: Archimedes exclaimed Eureka! when he discovered a method of detecting the amount of alloy mixed with the gold in the crown of the king of Syracuse.
Genesis: Birth or origin. Genesis is also the name of the first book of the Bible.
Example: Modern religions offer their own versions of genesis.
Halos (Halo in English): Round shape, the disk of the sun, circular arcade at Delphi
Example: The picture of Jesus had a halo around the head.
Harmonia: Agreement, harmony
Example: A piece of music does not have to have perfect harmonia to be a powerful piece.
Hoi polloi: The common people
Example: Marie Antoinette recommended distributing the cake to the hoi polloi.
Hygiene: Soundness, health
Example: It is in your best interest to maintain a good personal hygiene.
Example: Much of this psychiatrist's work used hypnosis to uncover the unconscious mind.
Kudos: Fame or glory, usually resulting from an important act or achievement.
Example: They deserve the kudos because they could be deemed responsible for the marked improvement in their work.
Phobia: Many people wrongly think that a phobia is a fear. In reality it is more than that. Phobia is an irrational and exaggerated fear of something.
Example: He has a phobia of crowded places, so he avoids going out to the market.
Example: The garden show had photon species from around the world.
Plethora: When one goes beyond what is needed or appropriate. It represents an excess or undesired abundance.
Example: He has a plethora of knowledge when it comes to human psychology.
Psalm: To play, twang
Example: He makes people rise at five in the morning to sing psalms.
Pseudo: False, a falsity
Example: Pseudo names are used in some call centers to maintain privacy of the employees.